EURO 2020 with ALKÉ
The kick-off of EURO 2020 is finally launched! With a French team considered by many as favorite, ALKÉ wished to support our Blues in its own way, while taking this opportunity to celebrate its two years of existence. For the occasion, ALKÉ sees things big. With a collector's jersey & a pop-up store, this European Championship is likely to be lively… 🔥
A collector's jersey
A special Euro jersey is appearing in the ALKÉ wardrobe to support the Blues! With its vertical lines reminiscent in particular of the 1982 jersey, and the tricolor border on the sleeves evoking the year 1986, the jersey is directly inspired by the jerseys of the France team of the 80s. But the jersey would be nothing without the element essential of the ALKÉ jersey: the hummingbird. Located on the bottom of the jersey, it exceptionally replaces the famous French rooster. So, rather a rooster 🐓 or a hummingbird 🐦?
Finally, the icing on the jersey, a detail is on the left sleeve: the famous two stars, obviously recalling the two world cups won, but also and above all the two years of existence of ALKÉ! A jersey therefore designed for all women, but also for men who want to support Kanté and his team while having style !
A pop-up store from June 15 to 28
ALKÉ, in collaboration with the Foot T-shirt, Maison Transversale and MPG, pop-up store launches its, at 26-28 rue des Battignoles in the 17th arrondissement of Paris. Collector's jersey, pieces from the first two collections, accessories, it is already the mark of football fans and the French team. In addition, the Euro 2020 music playlist resonates in the store, and daytime matches are broadcast there. To enjoy yourself in front of France-Hungary on Saturday, come and visit us !